29 August 2019
The Charlesworth Group has announced that IFIS have selected the Charlesworth WeChat Account Management Service. Charlesworth’s Beijing based marketing team will help develop IFIS’s digital communication strategy in China using WeChat to engage at a deeper level with the food science community, raise the IFIS brand and to support using subscription sales activities.
IFIS, originally founded as the International Food Information Services, is committed to helping the global food community find and explore trustworthy information directly related to the sciences of food and health. It is also dedicated to providing services and support that aid the global food community in meeting current and future challenges to industry, academia and the public-sector.